Jade Review: The Music World's Most Unique Artist Rises Above TV-Created Past

With the exception of Harry Styles, the solo careers of former members of televised singing competition groups rarely capture the public imagination. They usually follow predictable patterns – either an attempt at a more edgy urban music style, complete with at least one single including a guest appearance by an US hip-hop artist, or a move into “grownup” mainstream-approved smooth pop-rock territory – and they typically become a dimly remembered placeholder, the sight and sound of someone gamely killing time prior to the unavoidable band comeback concerts.

An Idiosyncratic Path

This common scenario that renders the unconventional route thus far followed by Little Mix’s Jade Thirlwall oddly invigorating. She definitely participates in engaging in the typical activities that former talent show band members are known for undertaking, among them emphatically stating that she’s no longer subject the press-managed restrictions of the manufactured pop industry – based on the audience this evening, the top-selling product on the merchandise stall is a fan displaying the legend “TINA SAYS YOU’RE A CUNT”, a lyric from Gossip, her musical partnership with electronic pair the group Confidence Man – but nevertheless, the music she’s opted to make is pop of a noticeably more intriguing stripe than the norm.

An Impressive First Single

She opened her solo account with last year’s superb her debut single Angel Of My Dreams, a highly unusual, jarring and disjointed melange of grand emotional pop songs, noisy synthesisers and samples from Sandie Shaw’s Puppet On A String.

During the performance on her first solo tour proves, not every song on her debut album That’s Showbiz, Baby! is equally fascinating as that: Before You Break My Heart is insanely catchy, but it’s also standard-issue disco pop, powered by exactly the Motown musical snippet the name implies; things are padded out with a cover of the Madonna classic Frozen that devolves into a musical compilation of nineties club anthems, from the track Pacific State by 808 State to Set You Free by N-Trance.

More Intriguing Material

However, there exists additional where Angel Of My Dreams came from. The song Headache combines an catchy refrain reminiscent of Abba with verses that present a nearly discordant style of rhythmic music or are surrounded with cavernous echo. She offers Unconditional to her mother: it features a wonderful tune, early 80s syndrums, and powerful guitar riffs allied to metallic pounding beats. IT Girl surprisingly resurrects the sound of early 00s electroclash, or more accurately the thrilling strain of millennium-era popular music that was strongly inspired by the electroclash genre, while Natural at Disaster starts out like a keyboard-led emotional song before suddenly shifting into a malevolent electronic grind.

A Charming Performer

The artist on stage is a hugely appealing, cheerily unvarnished presence: she is, she announces at a certain moment, “shaking like a shitting dog”; shouting out her queer audience members, who are present in large numbers, she suggests showing appreciation by including a official undergarment to the merchandise booth.

What Lies Ahead

It could conclude the way these kind of solo careers typically finish – the enmity towards former bandmate Jesy Nelson voiced within Natural at Disaster resolved, a press conference to declare that the original group are reunited – but the fact that the entire audience seem to be knowing every lyric as they sing along to a record that was released just a few weeks prior makes you wonder. And even if it does, the closing Angel Of My Dreams emphasizes that Jade's individual musical path is unlikely to recede into the domain of the dimly remembered placeholder.

  • Jade performs at the O2 Victoria Warehouse in Manchester tonight and is traveling across the United Kingdom until 23 October.

Lauren Larsen
Lauren Larsen

Award-winning photographer with a passion for capturing stunning landscapes and sharing practical advice for enthusiasts.